DATING BRANDS

It's safe to say that everyone has some experience in this realm. Handling online dating brands was an eye-opening and extremely humbling endeavor. The process mounted trends and voiced its own opinion on the modern way of dating. From being single to being in an open-relationship, niche dating was on the rise, and at the tip of everyone's tongue. It shed new light on alternative lifestyles that are becoming more and more mainstream than its vanilla-dating predecessor.

Below are projects that I've had roles designing, art directing, producing, and shooting, while leading a team of creatives from concept to execution.


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SA delivers a new way for relationships to form and grow. A place for Sugar Babies and Sugar Daddies, or Mommas, to both find what they are looking for. Where beautiful, successful people fuel mutually beneficial relationships. 


Sugar Baby Summit & Party 2017 - London

From day to night, the Sugar Baby Summit educates members of SA on how to get the most out of their dating experience. The SA Party follows the event and gives attractive and generous members a chance to mix and mingle.

Roles: Art Direction, Creative Strategy, Production Planning, Photography, and Design


Sugar Baby Summit & Party 2016 - Los Angeles

Roles: Art Direction, Creative Strategy, Production Planning, Photography, and Design


Sugar Baby of the Year 2017

Hosted by the world’s largest Sugar Daddy dating site, the annual competition will determine the face of a sugary-sweet subculture. In addition to being crowned ‘Sugar Baby of the Year’, finalists are vying for a $10,000 cash prize and the cover of the year's Sugar Baby Calendar.

Roles: Art Direction, Creative Strategy, Production Planning, BTS Photography, and Design


Sugar Baby of the Year 2016

Roles: Art Direction, Creative Strategy, Production Planning, BTS Videography, and Design


Sugar Baby University (2015, 2016, & 2017)

SA is an alternative to student loan debt. College and university students can find wealthy benefactors to help pay for tuition and other related costs when pursuing an education. 

Roles: Art Direction, Creative Strategy, Production Planning, BTS Photography, and Design

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Sugar Dating Stock Photography

Roles: Art Direction, Creative Strategy, Production Planning, Photo Editing

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Infographics

Roles: Art Direction & Design


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The leading online dating site for those with a passion for travel. MT matches members around the world who are seeking travel companions. The thrill of exploring exotic destinations and immersing oneself in new cultures could only be better with someone by your side to share in the experience. Whether you’re a frequent flyer or first-time traveler, MT will locate your perfect match.


Brand Activation - Life is Beautiful Music Festival 2016

Partnered with the Life Is Beautiful 3-Day Music Festival in downtown Las Vegas. MT's brand activation was located in one of music venues high-traffic areas. The booth consisted of a digital photobooth, swag, promotional materials, tropical backdrop, and a handful of brand ambassadors promoting the brand and social scavenger hunt. The hunt ran the span of the festival and prizes were awarded for the first people to complete them each night. There was great engagement with new & current users of the site and was able track new signups through the MT/LIB portal.

Roles: Art Direction, Creative Strategy, Production Planning, Photography, Design, Setup & Teardown

Night Time Concert Shot

MT Brand Ambassadors

Printed Flyer

Printed Flyer

Props at the MT Photobooth

Hotpoint Photobooth Start Screen

Hotpoint Photobooth Start Screen

Retractable Banner

Retractable Banner

Scavenger Hunt - Day 1

Scavenger Hunt - Day 1

Scavenger Hunt - Day 2

Scavenger Hunt - Day 2

Scavenger Hunt - Day 3

Scavenger Hunt - Day 3


Love at First Flight - Web Series

Love at First Flight is a web series by travel dating site, MissTravel. The show follows two singles as they embark on a destination first date. Instead of dinner and a movie, MissTravel connects travel enthusiasts for romantic getaways in destinations such as Cabo San Lucas, Costa Rica and Las Vegas. Will these singles miss their connection, or will they find Love at First Flight? Watch to find out!

 

Roles: Art Direction, Design, and Post-Production

Cabo San Lucas with Gabbie

Hawaii with George Janko

Costa Rica with Will Piques

Vancouver with J.Cyrus

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This online dating shortcut makes dating simple and more rewarding for everyone. Their dating system levels the playing field and allows men and women to use incentive to get a first date with anyone. All it takes is a little generosity, instead of wasting time messaging, like on other dating websites. WYP is straight to the point and uses their unique system, which increases chances with potential dates and can turn any response into a “yes."


#ItsOnWade - Valentine's Day Promo

A Valentine's Day promotional campaign that involved the WhatsYourPrice CEO, Brandon Wade, buying users a date and picking up the tab!

Roles: Art Direction, Creative Strategy, Production Planning, Design, and Post-Production

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Tutorial Videos

Roles: Art Direction, Design, and Post-Production

Attractive Members Tutorial

Generous Members Tutorial

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Google Adwords & Marketing Campaigns

Roles: Art Direction & Design

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Infographics

Roles: Art Direction & Design


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OM offers a safe and stigma-free environment that brings the ease and flexibility of online dating to the currently under-served world of open and alternative relationships. 


#AcceptLove Campaign

What is love? It’s a feeling you can’t control. It’s being happy just to be around a person. But, what if that person is more than one? In this series we meet everyday people in very different relationships. Can you #AcceptLove?

 

Roles: Art Direction, Creative Strategy, Production Planning, Design, and Post-Production

#AcceptLove

#AcceptLove - Polytriad

#AcceptLove - PolyFamily

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Promotional Launch Campaign

Roles: Art Direction, Creative Strategy, Production Planning, Design, and Post-Production

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OpenMinded Glossary Graphics

Roles: Art Direction & Design


Like what you see? Interested in working together?
... Or just wanna talk shop? Let’s connect.